
Chris Steele, head of Jet Set, said the mainstream flurry caught him by surprise. “It’s not every day you go to work and discover your gay porn photos all over TMZ,” he told GAYVN. “When CNN called asking for photos, it was like the stars aligned around Jersey Score. The media attention was all very unexpected because the DVD [wasn’t scheduled to] come out till May 24 and the trailer was online less than 24 hours [when mainstream discussions erupted]. Steele said much of the credit for attracting mainstream attention to Jet Set’s productions goes to new Director of Casting and Marketing Rob Romoni, who joined the studio’s staff only last week.
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